Homestyler Sets the Standard for Global 3D Cloud Design Trends at Big 5 Global Dubai 2024

Homestyler, a leader in 3D cloud design for interior design and home decor, made a significant impact at the Big 5 Global Dubai 2024, the largest exhibition in the Middle East for construction, building materials, and architectural design. Over four days, the company attracted a large number of local buyers eager to explore its latest design tools, while also engaging numerous merchants from the home furnishing industry interested in forming partnerships. In this short period, Homestyler garnered over 200 expressions of interest from potential clients and partners, demonstrating its growing influence and appeal in the region.

Founded by Autodesk, a global giant in 3D design software, Homestyler has evolved into a cutting-edge platform that serves a wide range of design needs. Acquired in 2016 through a strategic partnership with Easyhome and Alibaba, Homestyler’s innovative design solutions have made a mark on the global design community. The platform now spans over 200 countries and regions, available in 13 languages, and boasts a user base of more than 17.5 million worldwide. Homestyler’s commitment to providing accessible and advanced design tools has helped it maintain a strong international presence, particularly in the Middle East, where the company is experiencing rapid growth.

One of the key factors behind Homestyler’s success is its integration of advanced AI technology, which has revolutionized the 3D cloud design process. Traditional interior design software often requires specialized knowledge and time-consuming manual work. Homestyler, however, offers intelligent tools that make the design process faster, more intuitive, and more collaborative. Its platform includes features like Home Copilot, a dialogue assistant that helps users develop flawless design schemes through simple interactions. The AI Modeler is another standout feature, effortlessly generating 3D models from images or text, streamlining the modeling process and reducing the complexity involved.

At the Big 5 Global Dubai 2024, Homestyler introduced its new product, 'XR Immersia,' which leverages cutting-edge XR (Extended Reality) technology. This product, combined with leading tools like Apple Vision Pro and Pico, offers a more intelligent and immersive user experience, transforming how users engage with home design scenes. By simulating real-world design scenarios with unprecedented precision, XR Immersia enables both professionals and consumers to explore sophisticated home design simulations, making it a game-changer in the industry.

Stephanie Ma, Head of Overseas Business at Homestyler, highlighted the Middle East as the company’s fastest-growing region in terms of both user base and revenue. By showcasing its products at the Big 5 Global exhibition, Homestyler aimed to strengthen its relationship with Middle Eastern consumers and foster deeper communication with the local market. The company also showcased a range of business solutions specifically designed for the home furnishing industry. For instance, Homestyler has customized its tools to address the needs of UAE-based furniture retailer P Life Concept. The solutions provided by Homestyler are helping P Life Concept overcome challenges related to enhancing product displays, improving shop display efficiency, and increasing conversion rates. Features such as 3D panoramic real-time product replacement and AI-powered design capabilities allow P Life Concept to display the full range of its product features, enriching the customer experience and boosting sales both online and in-store.

Homestyler’s ability to deliver high-precision designs efficiently is another advantage that benefits businesses like P Life Concept. The platform’s tools enable shop designers to produce accurate and detailed designs more quickly, significantly shortening the design cycle and improving productivity.

As the competition in both domestic and international markets intensifies, companies are shifting their focus from individual efforts to collaboration and partnerships. Homestyler understands that building a comprehensive global design platform requires seamless integration into local markets. To facilitate this, Homestyler launched its Global Partner Program at the Milan Furniture Fair in April. This initiative aims to accelerate the company’s expansion into global design, furniture retail, real estate, and related industries. By working closely with partners, Homestyler aims to provide solutions that meet the unique needs of various regions and sectors.

Homestyler has also developed a robust business chain that connects merchants, consumers, and designers, creating a comprehensive supply chain ecosystem. This structure streamlines transactions between global designers, homeowners, and participants in home remodeling projects. By facilitating smoother interactions, Homestyler ensures that users can visualize their creative ideas and transform them into reality with ease. This interconnected approach is key to Homestyler’s goal of fostering collaboration and driving innovation in the design industry.

In conclusion, Homestyler’s participation in Big 5 Global Dubai 2024 underscores its leadership in the 3D cloud design space and its commitment to revolutionizing interior design through advanced AI and XR technology. The company’s efforts to engage with Middle Eastern buyers, provide tailored solutions for the home furnishing industry, and develop a global network of partners are all part of its broader strategy to reshape the future of design. As the company continues to expand and innovate, it is well-positioned to lead the global design market for years to come.